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How Marketing Your Brand Grows Your Trucking Company
Running your trucking business every day is a necessity. But so is growing it successfully through building your brand. And the best part is you don’t need a whole lot of marketing dollars to do it. Sherry Leigh, Apex Capital’s Chief Product and Marketing Officer, brings two decades of branding know-how to her role. She understands the power of positioning, branding, and marketing on a trucking company’s success and longevity. She has simple, low-cost marketing solutions for you. This blog is the fourth in a series with Apex Experts sharing their industry knowledge.
June 20, 2022
What is your cost per mile
As a trucker, driving is how you make your money, but it also comes with its costs. Your average cost per mile is one of the most important numbers to calculate and understand for the success of your business. Once…
June 17, 2022
Cash Flow Success Drives Trucking Company Risks and Rewards
Steady cash flow is crucial for all businesses, but it’s especially important for independent trucking companies because they need that continuous revenue to keep hauling and growing successfully. Joseph James, Apex Capital’s Chief Financial Officer, offers more than 20 years of expertise in the finance world. So he understands how small to medium-size, independent trucking companies can balance cash with risks and rewards to help build a robust business. This blog is the third in a series with Apex Experts sharing their industry knowledge with you.
June 9, 2022
Apex Experts: Javier Andrade Helps Trucking Companies Build Profitable Relationships
Strong customer service is a trucking company’s business card. There is no arguing that. Javier Andrade, Apex Capital’s Chief Client Development Officer, tells all small to medium-size, independent trucking company owners and owner-operators exactly why it’s so important to go above and beyond when hauling loads for your customers. He has tips on how to turn one-time customers into repeat business. This blog is the second in a series with Apex Experts sharing their industry knowledge with you.
May 23, 2022
How Much Do Truck Drivers Make blog post header image
Supply and demand often dictate the price of goods and services. When certain services are in high demand, the price skyrockets. That could be what’s going on with trucker salaries at the moment. Many products get from point A to…
May 13, 2022
Apex Capital President Chris Bozek has advice to help trucking companies succeed
From one boss to another: Apex Capital President Chris Bozek has some great advice for small to medium-size, independent trucking companies, including startups, on how to stay on top of technology, stay happy and healthy, keep your eye on profits and growth, and make your business successful. This blog is the first in a series with Apex Experts sharing their industry knowledge with you.
May 9, 2022
Heavy Haul Trucking
We’ve all seen them chugging slowly down the highway. You can’t miss the big yellow banners that say “OVERSIZE LOAD” or the four red flags blowing in the wind. You might’ve even seen a few blinking lights. There you have the handiwork of heavy haul truckers, hard working men and women who transport items that are classified as heavy haul loads. Heavy haul truckers can move just about anything, from a wind turbine blade to a small house. Let’s look at what you do need to keep your heavy haul trucking career on steady lanes.
March 14, 2022
Trucking Company Startup
Are you ready to take that new career leap of faith? Doing that always comes with trial and error, not to mention plenty of time consuming and costly mistakes along the way. When you are starting your new trucking company, avoiding costly and timely mistakes can not only speed up the process so you can get out there and start hauling, but it can also set up your company for success. Five experts from our Apex Startup Program team talk about the most common, surprising, and costliest mistakes they have seen and how future trucking company owners can avoid making them.
February 25, 2022
Top Apex Blogs of 2021
Top Apex Blogs of 2021 Call 2021 the Year of Getting Back to Basics After the COVID-19 pandemic that defined 2020, we all did our best to move forward in 2021. In other words, we got back to basics. The…
December 17, 2021
24/7 Factoring
After more than 25 years as a freight factoring leader, Apex Capital continues to revolutionize the industry. As the trucking industry continues to leverage technology to accelerate change, freight factors are being challenged to do the same. Apex, at the forefront of innovation, already created its own proprietary digital payment system with blynk™. Now comes 24/7 Factoring, which allows Apex clients to factor freight invoices after hours – nights, weekends, and bank holidays. Hauling loads for a living isn’t a 9-5 job, so factoring shouldn’t be.
September 22, 2021

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